We get thrilled when new clients bring distinctive visual design and animated expressions. Tony Chocolonely is one such brand. The key aspect in this project was blending the form and animation style with the brand's deeper story—its mission and its current progress. We connected a meaningful narrative with the lightness of design and tone-of-voice, making the corporate mission story easily digestible for the target audience. Techfact: All content was dynamically built and customizable for different languages, channels, formats, and lengths, saving time and money for the brand's mission. Fun fact: During the shoot, 24 chocolate bars were sacrificed. :-)